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Why 'Clients Buy on Emotion' Feels Like an Insult to Serious Professionals
Most serious professionals hear "clients buy on emotion" as an insult to everything they've worked for. It isn't. It's a description of how buyers experience expertise they can't yet measure, and understanding that distinction changes everything about how successful you will be in your business development.
Apr 16


Larry Levine on Selling in a Post-Trust World
Larry Levine, author of Selling in a Post-Trust World, joins me on The Price and Value Journey podcast to discuss selling in the "trust recession" we find ourselves in.
Oct 1, 2025


Building Sustainable Value: Recent Highlights from The Price and Value Journey Podcast
Recent episodes of The Price and Value Journey podcast have focused on a crucial question: how do expert service providers build sustainable, valuable businesses in a rapidly changing environment?
These conversations revealed practical wisdom from seasoned professionals who've navigated everything from personal reinvention to AI disruption.
In this post, I highlight a few guest perspectives that stood out.
Apr 24, 2025


Summer Reading (and Listening) Lists
Several recommendations for your professional and personal development.
May 30, 2024
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