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The Price and Value Journey Blog
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May 1, 2024
Unseen Value
Intangible value is like a glacier: it's unseen and unrecognized, but it's the fundamental underpinning to how clients perceive your value.

Jan 4, 2024
Are You Having Buyer's Remorse?
Mistakes happen. Client perceptions of value received change. It’s how you handle them that distinguishes you as a professional of value in

Apr 26, 2023
Wanting to Help Everyone is a Terrible Business Model
Wanting to help everyone--the mindset of helping--is a strategy that will eventually run you and your business into the ground.
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