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The Price and Value Journey Blog
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Thank You to the Rotary Club of North Fulton
The mission of Rotary ("Service above Self") and the work of these members made them a receptive audience for "The Generosity Mindset."
Mar 12, 2024


Giving Away the Recipe
“I don’t want to give away all my stuff!” You’ve undoubtedly heard this phrase from service providers who are thinking about developing a...
Feb 22, 2024


The Paradox of The Generosity Mindset™
There's a paradox in The Generosity Mindset™, but it's not as counterintuitive as it seems.
Feb 15, 2024


Mindsets That Hold You Back in Your Business
In a survey I conducted during a recent workshop, the mindsets of helping and comparison polled highest.
Feb 9, 2024


The Fallacies of Personal Branding
Personal branding is vital, but there's a fallacy to it that many miss. It's not about you, per se.
Feb 8, 2024


What is The Generosity Mindset™?
Why is a book on your mindset in business, value discovery, pricing called The Generosity Mindset?
Nov 16, 2023


Pricing By a Formula
Should you set your price by a formula? This post weighs the pros and cons.
Oct 24, 2023


A Lesson from Selecting a Book Cover
Book covers are a major determinant of whether potential customers buy the book. There's a lesson for service providers here.
Sep 13, 2023


How To Know Your Service Options are Mispriced
I’ve run into several professional services providers who have introduced service options in their practice, but there’s a snag with how...
Apr 18, 2023


“Should I Price My Service Lower When I’m Starting Out?”
There's a much better and safer alternative to lowering your prices when you're first starting your business.
Nov 12, 2019


Confidence in Your Value and Pricing Your Services
The key to confidence in your value and your pricing is to focus entirely on the client and their problems.
Oct 31, 2019


A Raving Fan Begs to Spend More
In my presentations and in working with individual clients, I suggest creating a "velvet rope" for your raving fans, the segment of your...
Aug 29, 2019


Your Pricing is a Signal to Customers
Pricing signals quality, and it can also signal inferiority of a product or service. A wood craftsman's story illustrates the point.
Apr 17, 2018
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