Should you set your price by a formula? This post weighs the pros and cons.

Book covers are a major determinant of whether potential customers buy the book. There's a lesson for service providers here.

Wanting to help everyone--the mindset of helping--is a strategy that will eventually run you and your business into the ground.

I’ve run into several professional services providers who have introduced service options in their practice, but there’s a snag with how...

I was recently visiting with an IT services provider, and we were talking about pricing, positioning, and client fit. As he talked about...

A Guaranteed Way to Always Have Something to Post on LinkedIn (and your blog) It’s quite simple: Keep a list of questions you get from...

"The Most Interesting Man in the World" was a campaign that featured an older gentleman in situations and delivering lines that were...

I'm dating myself bigly with this reference, but here goes: I used to have a car phone. It was bolted next to the driver's seat, with a...

If you have a six-year-old in your life, whether your own child, or in my case, grandchildren, they have much to teach you. They’ll...

I ran across an interesting story in LawyersWeekly entitled “ChatGPT’s rise means billable hours will ‘inevitably decline.’” (Link...